Wonder Women “Ask For It”!

For centuries, the phrase “asking for it” has been used as an accusing finger to point at women. A woman who’d been sexually assaulted was “asking for it”. A woman who’d been the victim of spousal abuse must have provoked her partner – she “asked for it”

Can a woman own the phrase “asking for it” and transform it into a dynamic tool for increasing happiness and pursuing her dreams? Well that’s what the book “Ask for it” by Linda Babcock and Sara Laschever is about.

Ask for it

Linda observed that women generally tend to underestimate themselves. We, as women, have this inner voice questioning us: “Do you think you are as good as you think you are?”, “Why are you not happy with the status quo? Why do want more?”, “Watch out. Don’t get pushy” This voice is the loudest whenever you want to ask for something for yourself – a promotion, a hike or even for a help to your partner. Linda wrote a book: “ASK FOR IT” to teach every one of us to talk back to that voice, to encourage every woman to “ask for it”.

Why do we need to ASK FOR IT?

Generally, we do not want to think that our coworkers and supervisors, people we like and respect, treat us differently because we’re women. We respond to each event in our lives as it happens, ascribe positive motives to the people around us, and assume that they have good reasons for making the decisions they make, even if we’re not completely sure what those reasons may be. The kicker is, they may not fully understand their reasons either, because their decision making may be influenced by subconscious biases of which they’re not aware.

Linda, along with a group of research psychologists, had conducted a survey to prove the unconscious biases that people hold about men and women and how it influences the judgement about a person. In the survey, people were asked to associate words related to science and philosophy with either men or women. It turned out that a vast majority associated men with science and women with philosophy.

A small task for you now: Try picturing a person cooking and cleaning the household.

Wait! Don’t read further until you have visualized it! Stop for a moment, visualize and then read further!


I bet that most of you would have imagined only a woman doing this work. Why didn’t you imagine a man doing the same work? Well, that is just the way that our brain is wired. These subconscious biases influence our behavior in ways we don’t realize and can lead us to make associations and judgments that directly oppose out consciously held opinions. The power of cultural socialization on the subconscious workings of our minds is enormous.

How many women have ASKED FOR IT?

In order to know this Linda conducted a study in which she invited men and women into her research lab and assigned various tasks to them that involve negotiating with a person to get the job done. The more a person negotiates, the better are his/her chances to complete the task. In every task, she found clear and consistent evidence that men initiate negotiations to advance their own interests about four times as frequently as women do. Shocking, but sadly true.

Women hesitate to ask or rather “negotiate” for what they deserve because they always associate a negative connotation to “negotiation”. Women should start perceiving negotiation in a different way.

Negotiation is not bad

Negotiation doesn’t always have to be a heated dispute. It is as simple as asking for what you feel you deserve. Negotiation need not be a skill that you are born with. It can be acquired and in fact, it is pretty easy to acquire this skill. It initially might be fearful but it can definitely be acquired. Linda perfectly says “try approaching her or him as a partner with a shared interest in seeing that you make the most of your talents“. There is this funny thing – When it comes to anyone else other than the self, we all become experts at negotiating for them. But when it is us, we are terrified to do the same. So Linda says, “Negotiate as hard for yourself as you would for someone else. It is not about how much you need, it is about how much you’re worth.

Ask for hikes/promotions

Women believe that they are paid what they deserve. Even if any doubts arise, they end up convincing themselves that they are paid well. “Others are getting better pay because they are doing their job better and if I had deserved it, the manager would have already given me the pay.” Never misinterpret all good people to be good managers. For a manager managing 6 people (3 men and 3 women), he/she would give priority for the ones that ask. And mostly it is men who ask. They are just as skilled as women, but, MEN ASK.

Be your judge. Take control of your life.

Men always judge what they deserve but women let others decide what they deserve. I have observed this pattern. If you ask a man in his twenties or thirties, about his life plans, his life plans would mostly include just him and not anyone else (including his parents and wife), but if you ask a woman the same, she would include everyone else around her in her life plans and as a result not know what she exactly wants. I am not saying do not include people in your life plans. But first decide what you want, then try to fit in other people with those plans. There is a huge difference between the two. You will find the need to negotiate only if you first know what you want. If you start including more and more people even before knowing what you want, you would have lost your identity.

To identify what you really want, try asking yourself what you would want if you knew for sure that you could get it. If you could be assumed that no one you know would react negatively, that there would be no political costs within your organization, no loss of prestige, no financial downside, and no sacrifice required by your family and friends.

Now, if you are about to say, “But this is not reality”, stop right there. Try it even before you neglect it completely. Your entire thought process would change. You first need to know what you want.

Men think – “Make life happen

Women think – “Life happens to them“.

Negotiate for what you deserve, even if it is with your loved ones

Afraid that asking for too much may make the other person angry and damage the relationship between them, women often decide that proceeding cautiously in a negotiation, or avoiding one altogether, will be a good strategy.

I tell you this, if your relationship gets broken because of a negotiation, then the relationship was never worth it in the first place.

Women do most of the household chores mainly because they are scared to negotiate with their partners to take up half of the work. Seriously, it is not that big a deal. If your partner doesn’t feel comfortable taking up half of the work, then for whom are you even struggling single-handedly?

Compromise and sacrifice are NOT the same.

Compromise. Do not sacrifice.

 What are the costs of not asking?

At 30, having just completed your MBA, you and a male peer receive job offers for $100,000. You take the $100,000 but the man negotiates and gets his offer raised to $115,000. You both average a 3% raises every year; he invests his extra money in an account earning 3% and by the time you both reach 65 he’s saved $1,519,486 (over $1.5 million) more than you have.

Finally, leaving you with something to think about:

When asked to identify the biggest regret in their life, people are two or three times more likely to describe something they didn’t do instead of something they did. Do you want to be one among them?



4 thoughts on “Wonder Women “Ask For It”!

  1. Here are few inspiring parts:
    “Compromise. Do not sacrifice.” – This adage should know no gender.
    “BE YOUR JUDGE. TAKE CONTROL OF YOUR LIFE.” – One has to look beyond these simple words here and relate this to their life at every level, right from saying no to puberty function if the girl doesn’t wish to have one, to pursue college( I mean the undergrad ) after higher secondary for a village girl whose parents want to get her married soon( for social stigma and what not reasons ). Most of the girl’s judgments are ignored at her home. So seldom she carries confidence to express her opinion to the outside world. Or she has to undergo a massive transformation like you 🙂 to catch up!
    As you pointed out Negotiation is a taboo in women circle. Yes, you are right. It’s never too late.

    Sai, with every post you make me think and I could relate to every single idea here. After all, am a girl from a conservative family 🙂

    Liked by 2 people

  2. This is a great idea. I have three sisters and four daughters. I am lucky because I have a very wise father and mother. They gave us very good educations an opportunity to grow. No reason to make differences in developing female and male gender. The differences are in reproduction functions.


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